Top Online Travel Agencies (OTAs) for boutique hotels


Here is a list of the most popular OTAs for high-end boutique hotels.


Splendia offers a curated selection of hotels worldwide with members enjoying exclusive rates and benefits. Based in Barcelona, Spain, Splendia has a portfolio of around 3,000 hotels worldwide. Owned by Voyage Prive.

Mr and Mrs Smith

Mr and Mrs Smith offer a carefully curated collection of unique hotels – entry is by invitation only. Every hotel is visited by their team and anonymously reviewed. Based in London, UK.


i-escape offers a hand-picked collection of the best boutique hotels, B&Bs and villas worldwide. Personally visited hotels with the promise of honest reviews and best prices. Also has a Kids collection with over 900 hotels. Based in Bristol, UK.

Kiwi collection

Kiwi collection promises a curated collection of the world’s best hotels and resorts in over 130 countries. Travellers receive exclusive perks, VIP treatment and trip-planning services. Based in Vancouver, Canada.

Hip Hotels

Hip Hotels fulfil certain criteria – unique, characterful and charming, and off the beaten track. Founded in the 1990s by award-winning photographer, Herbert Ypma, it has since been acquired by a London based private equity firm Magic Ventures.

Small Luxury Hotels

Small Luxury Hotels is a collection of over 500 luxury hotels in more than 80 countries. Bookers can join Invited, to receive exclusive member privileges. Main office in London, UK.

Tablet Hotels

Tablet Hotels was founded over 20 years ago and offers an eclectic collection of hip independent boutiques to grand old palace hotels, and everything in between – focusing on hotels that offer an experience. Now owned by Michelin Travel Guides. Based in New York, USA.

Design Hotels

Design Hotels offer a curated collection of independent hotels that have been selected for a passion for genuine, culturally rooted hospitality and cutting-edge design and architecture. Headquartered in Berlin, Germany.

Great Small Hotels

Great Small Hotels was founded in 2003 by two Barcelona architects, as an exclusive online hotel guide and they are still involved in hotel selection. Based in Barcelona, Spain.

Chic Retreats

Chic Retreats offers intimate B&Bs to stylish boutique hotels and design-led accommodation and favours owner-run accommodation. Based in London, UK.


Sawdays was founded two decades ago by Alastair Sawday who was a tour guide in France. Places to stay that offer authenticity, warmth and character, places that embody the slow life make it into the collection. Based in Bristol, UK.

Relais and Chateaux

Relais and Chateaux features gourmet restaurants and luxury hotels with great food all around the world. Based in Paris, France.

Epoque Hotels

Epoque Hotels is a collection of 300 trendy-chic, and luxury-classic boutique hotels based in over 100 destinations. Based in Miami, USA.

Boutique and Breakfast

Boutique and Breakfast, launched in 2011 offers an online guide to some of the finest boutique-style accommodation in the UK and beyond.

One Off Places

One Off Places offers quirky unique luxury accommodation in Europe.

White Line Hotels

White Line Hotels offer a curated collection of hotels that have great interiors, style and character.

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Tags: Boutique hotel guide, OTA Distribution, Promoting Hotel

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