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  • Start Here
    • Planning
    • 1 – Target Audience
    • 2 – Product offer
    • 3 – Research channels
    • 4 – Pricing strategy
    • 5 – Branding & Identity
    • 6 – Brand website
    • 7 – Reputation Management
    • 8 – Promote Hotel
    • 9 – OTA Distribution
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boutique hotel guide White SkyJanuary 25, 2020 0

Infographic - How to generate more direct bookings

We wanted to come up with a way to visually represent the key elements of a direct booking strategy. This infographic below gives you a quick downloadable overview of the…Continue Reading →

hotel-website-booking-engines
boutique hotel guide

How to choose the right booking engine for your hotel

Your hotel website booking engine is a key element in achieving more direct bookings and maximising conversion. It allows you to…

White Sky 0December 20, 2019
audit-hotel-distribution-strategy
boutique hotel guide

How to plan your hotel’s distribution strategy

Distribution of hotel rooms has evolved rapidly and continues to do so at some pace. There are disruptive business models…

White Sky 0December 18, 2019
Top-Online-Travel-Agencies-Russia
boutique hotel guide

Top Online Travel Agencies (OTAs) in Russia

The last few years have seen massive growth in Russian outbound tourism. Countries in demand continue to be Turkey, Thailand,…

White Sky 0December 17, 2019
top-online-travel-agencies-japan
boutique hotel guide White SkyDecember 14, 2019 1

Top Online Travel Agencies (OTAs) in Japan

The Asia Pacific market has gone through some rapid growth in pockets and also followed a familiar trend of consolidation. It has also seen a few regional players establishing a…Continue Reading →

top-otas-uk
boutique hotel guide

Top Online Travel Agencies (OTAs) in the UK

A lot has changed in the online travel industry in the UK – and this continues to evolve. From OTAs…

White Sky 1December 4, 2019
India-online-travel
boutique hotel guide

Top Online Travel Agencies (OTAs) in India

The size of the online bookings industry by 2020 in India is estimated to be about 4 billion. The supplier…

White Sky 3October 29, 2019
boutique hotel guide

How to research competition for boutique hotels

Competitive intelligence provides actionable insights to develop a new hotel product and also maximise hotel revenue. With the emergence of…

White Sky 0October 10, 2019
Online travel agencies in Korea
boutique hotel guide White SkySeptember 6, 2019 0

Top Online Travel Agencies (OTAs) in South Korea

The Asia Pacific market has gone through some rapid growth in pockets and also followed a familiar trend of consolidation. It has also seen a few regional players establishing a…Continue Reading →

Online travel middle east
boutique hotel guide

Top Online Travel Agencies (OTAs) in the Middle East

The Middle East has recently seen the emergence of some strong regional OTAs especially in Saudi Arabia and the UAE.…

White Sky 3June 7, 2019

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About this website

Every week, we publish articles that help independent hotels, especially niche boutique hotels drive more online bookings.

We simplify the complex world of online distribution to help hotels generate more direct bookings and diversify their channel mix.

The Ultimate Hotel Revenue Guide offers a step by step approach to promoting your hotel online.

Recent Blog Posts

  • Infographic - How to generate more direct bookings
  • increase-hotel-direct-bookingsHow to generate more direct bookings for your hotel
  • boutique-resort-seaview-photoIncrease direct bookings by getting hotel photos right
  • top-10-revenue-management-metricsTop 10 Revenue Management Metrics for your hotel
  • hotel-website-booking-enginesHow to choose the right booking engine for your hotel

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MENU

  • Start Here
    • Planning
    • 1 – Target Audience
    • 2 – Product offer
    • 3 – Research channels
    • 4 – Pricing strategy
    • 5 – Branding & Identity
    • 6 – Brand website
    • 7 – Reputation Management
    • 8 – Promote Hotel
    • 9 – OTA Distribution
    • 10 – Wholesale distribution
    • 11 – Corporate & Bleisure
    • 12 – Groups
  • The Ultimate Hotel Revenue Guide
  • Resources
  • Downloads

Blog Posts

  • Infographic - How to generate more direct bookings January 25, 2020
  • How to generate more direct bookings for your hotel January 8, 2020
  • Increase direct bookings by getting hotel photos right January 3, 2020
  • Top 10 Revenue Management Metrics for your hotel December 23, 2019
  • How to choose the right booking engine for your hotel December 20, 2019

RSS Distribution News

  • Members-only home-swap network Kindred lands $7.75M May 13, 2022
  • Getaround plans public listing via SPAC May 13, 2022
  • Czech camper van rental marketplace adds €2.7M to seed round May 13, 2022
  • Expedia Group on “deconstructing” online travel May 13, 2022
  • Rydoo sells business travel platform to CDS Groupe May 12, 2022

RSS Travel News

  • Investors Prod Hotel Leaders on Climate Promises May 16, 2022
  • Airplane Lessor SMBC Aviation Eyes $7 Billion Deal for Goshawk May 15, 2022
  • Podcast: The Evolution of Airline Loyalty With Delta Air Lines’ Loyalty VP May 15, 2022
  • Airlines Press U.S. to Lift Covid Testing Requirements May 14, 2022
  • The Great Merging and Other Top Stories This Week May 14, 2022

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